Achieved a record 2021 items sold in 10! The importance of sleep is being reevaluated amid the COVID-XNUMX pandemic

Uchino Co., Ltd. (Head office: Chuo-ku, Tokyo / CEO: Uchino Nobuyuki), which proposes a healthy and comfortable lifestyle from bath time to good night's sleep, is pleased to announce that the total number of units shipped for its "Marshmallow Gauze® Good Sleep Pajamas" series has exceeded 60.
*Cumulative shipping record including all designs, sizes, and colors from February 2014 to May 2.

Marshmallow gauze pajamas are loved by many sleep advisors and athletes, including sleep expert Nao Tomono, who has mastered how to improve the quality of sleep. The pajamas are gaining more fans as pajamas that support a good night's sleep, and are often a hot topic in customer reviews and on social media. As can be seen from the fact that the cumulative number of shipments exceeded 2021 pieces in 10, the year of the COVID-XNUMX pandemic, the quality of sleep is being reevaluated as lifestyles change, and pajamas, which are the "bedding closest to the body," are attracting attention as an item that improves sleep.

The reason it continues to sell well

We will introduce the reasons why it continues to sell well, along with customer feedback.

1. The "comfortable texture above all else" puts you in "off mode"

<Customer's comments> I thought a good night's sleep would start with comfortable pajamas, so I bought the marshmallow gauze pajamas that I saw on TV as a reward for myself. They are made of 100% cotton, which is gentle on the skin, and their soft texture relieves my daily fatigue.

▼Most popular!
Marshmallow gauze color ladies pajamas (19,800 yen including tax)
There is also a wide range of sizes and colors available for men.
It is extremely popular in both physical stores and online shops!

2. Life-changing pajamas?! Patented material improves sleep quality

<Customer feedback> Marshmallow gauze pajamas have improved my sleep disorders and I no longer have to go to the bathroom in the middle of the night. I can't imagine life without these pajamas, so I carry them with me wherever I go. I'm grateful for UCHINO's marshmallow gauze pajamas.

▼Matching for the whole family
Marshmallow Gauze Multi-Stripe Pajamas for Men, Women and Kids (24,200 yen including tax for Men and Women, 16,500-17,600 yen for Kids)

3. As a gift to deliver health to a loved one in the future

<Customer feedback> I have been using marshmallow gauze pajamas for a long time, and I want to share how comfortable they are, so they have become a staple gift for family, relatives, and friends!
*A pajamas survey was conducted in June 2022 targeting women aged 6 to 20 nationwide, and the results showed that one in three people had purchased pajamas as a gift.

▼ Neat V-neck
Marshmallow gauze bicolor V-neck pajamas (24,200 yen including tax)

[What is Marshmallow Gauze®?]

This special gauze material was developed by making the most of towel manufacturing technology and has been patented in 10 countries around the world. The versatile marshmallow gauze has a good balance of absorbency, breathability, and heat retention, all essential for pajamas that will give you a good night's sleep. It has been highly praised by discerning buyers and foreigners, not just Japanese people, and has won the Department Store Buyer's Award and the Hospitality Selection for seven consecutive years.

▪Feature 1: Marshmallow-like softness and airy lightness
Carefully woven from a combination of soft, low-twist yarn spun from carefully selected cotton and high-strength yarn, we have achieved a fabric that feels as comfortable as marshmallow and is so light that it feels as if you are wearing air.

Feature 2: Reduces stuffiness and stickiness, and prevents catching a cold while sleeping
Compared to regular cotton jersey, it absorbs three times more water and is four times more breathable! It has a good balance of absorbency, breathability, and heat retention, so the temperature and humidity inside the garment are adjusted, helping you sleep better.

▪Feature 3: Stress-free
In addition to their excellent functionality, many of their products are recommended by the Japan Atopic Dermatitis Association because they are plump, soft, and gentle on the skin with little irritation.

*Marshmallow Gauze® Pajamas can be purchased at our online shop and at major department stores nationwide.
-UCHINO Online Shop
-UCHINO TOUCH WEB