Selected to host Harvard Business School

We are pleased to announce that we have been selected as the host company for the Immersive Field Course (practical training) of the Harvard Business School MBA program from January 2025th to 1th, 6.

We have been selected as a project partner for the second time, following 2.

This year, 21 students with various careers from 43 countries came to Japan, and 5 students visited our company. While introducing our company's history and our thoughts and background on manufacturing, we also toured our showroom and stores, and with the cooperation of our partner companies, we also interviewed them about collaborative products with UCHINO, and discussed issues and strategies from various perspectives. On the final day of the training, the students gave a wonderful presentation that exceeded our imagination, based on their own knowledge and analysis of the market environment, on the theme of "Building an Ecosystem in Global Business."

Founded in 1908, Harvard Business School is one of the world's top business schools. Students come from all over the world and have produced many globally active managers. The Immersive Field Course is a practical training program that:
What is the Immersive Field Course?
This is a practical training program offered in the second year of the MBA course, and is held every year around the world. The course aims to immerse students in the culture of the country or region, understand different cultures and societies while deeply involved in companies and communities, and visit project partner companies to thoroughly absorb information and issues obtained from the field and find the best solutions.
Japan has been one of the host cities since 2012, following the suggestion of Professor Hirotaka Takeuchi, after the Great East Japan Earthquake. Japan has become a popular host city, with a wide variety of activities, including unique training sessions that allow participants to experience Japanese culture and customs, and volunteer work in disaster-stricken areas of Tohoku.