"UCHINO" x "EMILY WEEK" first collaboration. Pajamas for a comfortable sleep released!
2023/09/10
Notice"UCHINO" x "EMILY WEEK" first collaboration. Pajamas for a comfortable sleep released!
Relaxing pajamas with carefully selected materials and silhouettes to balance your mind and body
Uchino Co., Ltd. (Head office: Chuo-ku, Tokyo / CEO: Nobuyuki Uchino) is pleased to announce that the marshmallow gauze pajamas, a collaboration item with EMILY WEEK, developed by Baycrews Co., Ltd. (Head office: Shibuya-ku, Tokyo / CEO: Shigeru Sugimura), will be available for online pre-order from Friday, September 9nd, and will be available for sale at EMILY WEEK stores and online stores from Friday, October 22th. *Online URL
https://baycrews.jp/item/detail/emilyweek/underwear/23122469000030
Products
These open-necked pajamas are made of 100% skin-friendly cotton and are made of marshmallow gauze, a patented material suitable for sleeping. The silhouette allows you to relax to the fullest, and the details of the design, such as the gathered cuffs and piping on the edges, are carefully crafted to create a piece that is perfect for you. We want you to start and end your day feeling enriched in both mind and body. These pajamas were created with that idea in mind. Available in three fun colors to choose from: one solid color and two striped patterns.
[Price including tax] 31,900 yen
[Size] Free size
[Color] Blue, green stripe, camel stripe
[URL]https://baycrews.jp/item/detail/emilyweek/underwear/23122469000030
Smart Cotton: Marshmallow Gauze®
UCHINO has developed this special 10% cotton gauze material by making the most of its towel manufacturing technology, and has been patented in 100 countries around the world. The versatile marshmallow gauze products, which have a good balance of moisture absorption, breathability, and heat retention, are sold in department stores in Japan, as well as Takashimaya Singapore and the long-established French luxury department store Le Bon Marché, and have received high praise both at home and abroad.
▸ Feature 1: Marshmallow-like softness and airy lightness
Carefully woven from a combination of soft, low-twist yarn spun from carefully selected cotton and high-strength yarn, we have achieved a fabric that feels as comfortable as marshmallow and is so light that it feels as if you are wearing air.
▸ Feature 2: Maintains comfortable temperature and humidity inside clothing
It has a good balance of breathability, moisture absorption and water absorption, and heat retention, so it does not get stuffy and keeps the temperature and humidity inside the garment comfortable.
▸ Feature 3: Stress-free
Compared to ordinary double-layered cotton gauze, marshmallow gauze is triple-layered cotton gauze that has been proven to be less irritating to the skin. Its fluffy texture and softness, which contains air, help reduce stress.
■Handling
【shop】
・Emily Week Newman Yokohama
Kanagawa Prefecture Yokohama City Nishi-ku Minamisaiwai 1-1-1 NEWoMan Yokohama Store 6th floor / 045-534-5381
・Bay Cruise Store Nagoya
Nagoya PARCO South Building 3F, 29-1-1 Sakae, Naka-ku, Nagoya, Aichi Prefecture / 052-211-9316
[Emily Week Official Online Site]
『BAYCREW'S STORE』
https://baycrews.jp/brand/detail/emilyweek
What is EMILY WEEK?
Bring your daily life into a comfortable rhythm.
EMILY WEEK supports women's body changes and their individual choices with comfortable items.
We offer items aimed at women of all ages living in modern times.
The materials used are natural and recycled fibers produced in a sustainable manner.https://ew.baycrews.co.jp/
What is UCHINO?
We conduct research and technological development into towels, gauze, and other materials that are light, soft, and gentle on the skin, and develop towels, pajamas, relaxation wear, and other items that fit a comfortable lifestyle. Through items that are considerate of people, society, and the environment, we convey the value of a comfortable experience that is felt through the skin to customers around the world, and also deliver physical and mental health.